Michael Andrews Bespoke (NoHo)
Industry median 78 Top 10% start at 91 9 points above median
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87/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.
What This Means
Michael Andrews Bespoke (NoHo) scores 87 of 100, a A- grade, which the scale reads as very good. That is above the current median of 78 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.
The weakest area is Attributes & Services at 30 of 100, which makes it the natural place to focus first.
Resolving the 3 quick wins below is worth 9 points on this scale, which would move the score to 96 of 100 and a A+ grade.
Quick Wins (The Fastest Fixes)
The business name on the website doesn't match the GBP listing ('Michael Andrews Bespoke (NoHo)'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
This profile engages 1 of 6 attributes relevant to the business type. Setting the remaining 5 attributes gives Google a fuller picture: Accessibility Options, Payment Options, Delivery, Curbside Pickup, Restroom.
These fixes lift the score to 96
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
This business is under review for the Gold Excellence Award
A qualifying audit of this profile entered it into review for the Gold tier. This report does not change that review, and eligibility is confirmed against the audit data again before any certificate is issued. Once our team approves it, the certificate is published to the public registry.
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Critical Issues
Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Present
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Mixed
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 10-15 typical for Retail
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Retail typically carry 10 to 15 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 187
- Status
- Excellent
- Industry Benchmark
- 10-50 average for Retail
- Average Rating
- 5.0
- Based On
- 187 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 187 total
- Detailed Reviews in Sample (50+ words)
- 5
- Themes in Sample (Positive)
- great, incredible, quality
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "great", "incredible", "quality". Emphasize these strengths in the marketing.
- Hours Published
- Yes
- Coverage
- Complete
- Secondary Hours
- Not Set
- Active Management
- Standard
What to do
- Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
- Website URL
- https://www.michaelandrews.com/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Server Response Time
- 143 ms
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Mismatch
- Address Match (Website/GBP)
- Mismatch
- Phone Match (Website/GBP)
- Mismatch
- Schema.org Markup
- Present
- Schema Detail
- Partial
What to do
- The business name on the website doesn't match the GBP listing ('Michael Andrews Bespoke (NoHo)'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
- Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
- The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
- Engaged Attributes
- 1 of 6 relevant
- Active Attributes
- Parking Options
What to do
- This profile engages 1 of 6 attributes relevant to the business type. Setting the remaining 5 attributes gives Google a fuller picture: Accessibility Options, Payment Options, Delivery, Curbside Pickup, Restroom.
- Add accessibility information. Specifying wheelchair-accessible entrance, parking, restroom, or seating helps customers and signals to Google that the listing is well-maintained.
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Local Competitor Benchmark
How this profile compares with nearby businesses found for “Tailor” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Michael Andrews Bespoke (NoHo) This business | 5.0 | 187 | |
| 55 Express Tailor Repair | 4.7 | 317 | |
| East Side Tailor | 4.8 | 246 | |
| Orchard Express Tailor Shop | 4.1 | 214 | |
| Village Tailor & Cleaners | 4.7 | 350 | |
| The Orchard Taylor Service Corp. | 4.5 | 134 |
Key takeaways
- Local competitors average 252 reviews at a 4.56 star rating.
- The most-reviewed competitor has 350 reviews; this profile has 187 (a gap of 163).
- This profile did not appear in the top local results for "Tailor".
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
Score History
Since the previous audit on Jul 31, 2026
No overall changeNo category scores moved between these two audits.
- Aug 14, 2026 87/100 A- View report Compare
- Aug 1, 2026 87/100 A- This report
- Jul 31, 2026 87/100 A- View report Compare
- Mar 30, 2026 89/100 A- View report Compare
This audit was generated on Aug 1, 2026. Google may hold newer data for this business now.
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- Data source
- Provided by Google
- Generated
- Aug 1, 2026 8:43 AM
- Scoring engine
- GBPcentral 4.2 How scores work
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