Red Rocks Park and Amphitheatre

18300 W Alameda Pkwy, Morrison, CO 80465, USA Park
Very Good
A-

Industry median 77 Top 10% start at 91 8 points above median

How this score is calculated
Score worth sharing

85/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.

What This Means

Red Rocks Park and Amphitheatre scores 85 of 100, a A- grade, which the scale reads as very good. That is above the current median of 77 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.

One category needs urgent attention: Review Sentiment & Quality at 0 of 100. Scores under 30 mark a gap significant enough to hold back the areas that are working.

Resolving the 3 quick wins below is worth 7 points on this scale, which would move the score to 92 of 100 and a A grade.

Quick Wins (The Fastest Fixes)

The business name on the website doesn't match the GBP listing ('Red Rocks Park and Amphitheatre')
Website & Online Presence

The business name on the website doesn't match the GBP listing ('Red Rocks Park and Amphitheatre'). Consistent NAP (Name, Address, Phone) is critical for local SEO.

High impact, about 15 minutes, worth 7 category points
Only 0/3 NAP fields match between the website and GBP
Website & Online Presence

Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.

High impact, about 15 minutes, worth 20 category points
The Schema
Website & Online Presence

The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.

Medium impact, about 45 minutes, worth 15 category points
What's Possible

These fixes lift the score to 92

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 85
After these 3 wins 92

This business is 5 points away from the Gold Excellence Award

The GBPcentral Gold Excellence Award is awarded to businesses scoring 90 or higher on this audit and meeting the full published criteria for their category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. The Quick Wins above are the fastest route to closing the gap.

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Critical Issues

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

The business name follows Google's naming guidelines
No added keywords, services, locations, or promotional wording were detected in the published name.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Present
Primary Category
Set
Additional Categories
Good
Category Specificity
Specific
Photos Detected
10+
Status
Excellent
Industry Benchmark
10-25 typical for Parks & Outdoors
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.

What to do

  1. Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Parks & Outdoors typically carry 10 to 25 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
Review Count
63953
Status
Excellent
Industry Benchmark
30-200 average for Parks & Outdoors
Average Rating
4.9
Based On
63953 reviews
Status
Excellent
Sample Reviews
None

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Google did not surface any sample reviews for this listing. Sentiment could not be analysed for this audit.
Hours Published
Yes
Coverage
Complete
Secondary Hours
Not Set
Holiday Hours
Not Visible
Note
Google's public data shows holiday hours only for the seven days after the audit, so they are reported here when visible and not scored.
Website URL
https://www.redrocksonline.com/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
1.1 s
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Mismatch
Address Match (Website/GBP)
Mismatch
Phone Match (Website/GBP)
Mismatch
Schema.org Markup
Present
Schema Detail
Partial

What to do

  1. The server's response time is 1.1 s. Aim for under 1 second for the best ranking and user experience. Common causes are slow database queries, missing caching, and a distant data center.
  2. The business name on the website doesn't match the GBP listing ('Red Rocks Park and Amphitheatre'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
  3. Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
  4. The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
Engaged Attributes
6 of 7 relevant
Active Attributes
Accessibility Options, Parking Options, Payment Options, Restroom, Dog Friendly, Good for Children
Accessibility Features
Present

What to do

  1. This profile engages 6 of 7 attributes relevant to the business type. Setting the remaining 1 attribute gives Google a fuller picture: Good for Groups.

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Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on May 14, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

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Review sentiment scored 0/100. Every new review surfaces the moment it lands, so complaints get answered early.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Performance Analytics

Views, clicks, calls, and direction requests over time.

Profile Health Monitoring

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Multi-Location Management

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About this report

Data source
Provided by Google
Generated
May 14, 2026 2:58 AM
Scoring engine
GBPcentral 4.4 How scores work

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