Enzo Custom

315 Madison Ave 14th Floor, New York, NY 10017, USA Tailor
Excellent
A

Industry median 78 Top 10% start at 91 14 points above median

How this score is calculated
Score worth sharing

92/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.

What This Means

Enzo Custom scores 92 of 100, a A grade, which the scale reads as excellent. That is above the current median of 78 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.

The weakest area is Business Hours Optimization at 70 of 100, which makes it the natural place to focus first.

Resolving the 3 quick wins below is worth 5 points on this scale, which would move the score to 97 of 100 and a A+ grade.

Quick Wins (The Fastest Fixes)

Use more specific categories instead of generic ones
Category Optimization

Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".

High impact, about 15 minutes, worth 15 category points
Reviews in the Google sample highlight "highly recommend", "perfect", "amazing"
Review Sentiment & Quality

Reviews in the Google sample highlight "highly recommend", "perfect", "amazing". Emphasize these strengths in the marketing.

Medium impact, about 15 minutes
This profile engages 3 of 6 attributes relevant to the business type
Attributes & Services

This profile engages 3 of 6 attributes relevant to the business type. Setting the remaining 3 attributes gives Google a fuller picture: Parking Options, Curbside Pickup, Restroom.

Medium impact, about 15 minutes, worth 30 category points
What's Possible

These fixes lift the score to 97

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 92
After these 3 wins 97

This business holds the 2026 Gold Excellence Award

The award is active through December 31, 2026. The public certificate page can be shared at any time.

Critical Issues

Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

The business name follows Google's naming guidelines
No added keywords, services, locations, or promotional wording were detected in the published name.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Present
Primary Category
Set
Additional Categories
Good
Category Specificity
Generic

What to do

  1. Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".
Photos Detected
10+
Status
Excellent
Industry Benchmark
10-15 typical for Retail
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.

What to do

  1. Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Retail typically carry 10 to 15 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
Review Count
1290
Status
Excellent
Industry Benchmark
10-50 average for Retail
Average Rating
5.0
Based On
1290 reviews
Status
Excellent
Reviews in Google Sample
5 of 1290 total
Detailed Reviews in Sample (50+ words)
5
Themes in Sample (Positive)
highly recommend, perfect, amazing
Themes in Sample (Negative)
disappointed, poor

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Reviews in the Google sample highlight "highly recommend", "perfect", "amazing". Emphasize these strengths in the marketing.
  2. Reviews in the Google sample mention "disappointed", "poor". Address these issues operationally to improve the rating.
Hours Published
Yes
Coverage
Complete
Secondary Hours
Not Set
Active Management
Standard

What to do

  1. Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
Website URL
https://enzocustom.com/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
206 ms
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Match
Address Match (Website/GBP)
Match
Phone Match (Website/GBP)
Match
Schema.org Markup
Present
Schema Matches GBP
Match
Engaged Attributes
3 of 6 relevant
Active Attributes
Accessibility Options, Payment Options, Delivery
Accessibility Features
Present

What to do

  1. This profile engages 3 of 6 attributes relevant to the business type. Setting the remaining 3 attributes gives Google a fuller picture: Parking Options, Curbside Pickup, Restroom.

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Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on Jun 18, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

One platform for the work this report measures: posts, reviews, analytics, and profile health.

Review Management Tools

Review alerts, response tracking, and sentiment in one place.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Performance Analytics

Views, clicks, calls, and direction requests over time.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

Explore all features

Talk to a GBP Specialist

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About this report

Data source
Provided by Google
Generated
Jun 18, 2026 5:02 PM
Scoring engine
GBPcentral 4.2 How scores work

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