SKINNEY Medspa

125 5th Ave Floor 2, New York, NY 10003, USA Spa
Excellent
A

Industry median 78 Top 10% start at 91 13 points above median

How this score is calculated
Score worth sharing

91/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.

What This Means

SKINNEY Medspa scores 91 of 100, a A grade, which the scale reads as excellent. That is above the current median of 78 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Volume at 100 of 100.

The weakest area is Website & Online Presence at 69 of 100, which makes it the natural place to focus first.

Resolving the 3 quick wins below is worth 5 points on this scale, which would move the score to 96 of 100 and a A+ grade.

Quick Wins (The Fastest Fixes)

Only 1/3 NAP fields match between the website and GBP
Website & Online Presence

Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.

High impact, about 15 minutes, worth 13 category points
Set special hours for upcoming holidays or documented exceptions to the normal schedule
Business Hours Optimization

Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.

Medium impact, about 15 minutes, worth 15 category points
The Schema
Website & Online Presence

The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.

Medium impact, about 45 minutes, worth 15 category points
What's Possible

These fixes lift the score to 96

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 91
After these 3 wins 96

This business holds the 2026 Gold Excellence Award

The award is active through December 31, 2026. The public certificate page can be shared at any time.

Critical Issues

Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

The business name follows Google's naming guidelines
No added keywords, services, locations, or promotional wording were detected in the published name.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Not Available
Primary Category
Set
Additional Categories
Good
Category Specificity
Mixed
Photos Detected
10+
Status
Excellent
Industry Benchmark
5-10 typical for Medical & Wellness Specialties
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
Review Count
466
Status
Excellent
Industry Benchmark
10-40 average for Medical & Wellness Specialties
Average Rating
4.7
Based On
466 reviews
Status
Excellent
Reviews in Google Sample
5 of 466 total
Detailed Reviews in Sample (50+ words)
5
Themes in Sample (Positive)
amazing, great, love

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Reviews in the Google sample highlight "amazing", "great", "love". Emphasize these strengths in the marketing.
Hours Published
Yes
Coverage
Complete
Secondary Hours
Not Set
Active Management
Standard

What to do

  1. Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
Website URL
https://skinneymedspa.com/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
575 ms
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Match
Address Match (Website/GBP)
Mismatch
Phone Match (Website/GBP)
Mismatch
Schema.org Markup
Present
Schema Detail
Partial

What to do

  1. Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
  2. The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
Engaged Attributes
4 of 5 relevant
Active Attributes
Accessibility Options, Payment Options, Restroom
Indicated As Not Offered
Good for Children
Accessibility Features
Present

What to do

  1. This profile engages 4 of 5 attributes relevant to the business type. Setting the remaining 1 attribute gives Google a fuller picture: Parking Options.

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Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on May 21, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

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Most relevant for this profile
Performance Analytics

Website presence scored 69/100. Track how customers move from this profile to the website and see each fix pay off.

Review Management Tools

Review alerts, response tracking, and sentiment in one place.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

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About this report

Data source
Provided by Google
Generated
May 21, 2026 4:18 AM
Scoring engine
GBPcentral 4.2 How scores work

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