Heritage Tour India
Industry median 77 Top 10% start at 91 15 points above median
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92/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.
What This Means
Heritage Tour India scores 92 of 100, a A grade, which the scale reads as excellent. That is above the current median of 77 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.
The weakest area is Website & Online Presence at 68 of 100, which makes it the natural place to focus first.
Resolving the 2 quick wins below is worth 5 points on this scale, which would move the score to 97 of 100 and a A+ grade.
Quick Wins (The Fastest Fixes)
Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
Add LocalBusiness Schema.org markup to the website. This helps Google connect the web presence to the GBP listing and improves local ranking signals.
These fixes lift the score to 97
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
This business is close to the Excellence Award
The score clears the threshold. The Excellence Award also considers the following, measured against published criteria for this business category:
- At least one review within the last 180 days
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Critical Issues
Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Not Available
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Mixed
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 5-10 typical for Professional Services
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
- Review Count
- 120
- Status
- Excellent
- Industry Benchmark
- 5-25 average for Professional Services
- Average Rating
- 5.0
- Based On
- 120 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 120 total
- Detailed Reviews in Sample (50+ words)
- 4
- Themes in Sample (Positive)
- highly recommend, professional, clean
- Themes in Sample (Negative)
- great, love
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "highly recommend", "professional", "clean". Emphasize these strengths in the marketing.
- Reviews in the Google sample mention "great", "love". Address these issues operationally to improve the rating.
- Hours Published
- Yes
- Coverage
- Complete
- Schedule
- Open 24 hours, all week
- Secondary Hours
- Set
- Holiday Hours
- Not Visible
- Note
- Google's public data shows holiday hours only for the seven days after the audit, so they are reported here when visible and not scored.
- Website URL
- https://heritagetourindia.com/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Server Response Time
- 471 ms
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Match
- Address Match (Website/GBP)
- Mismatch
- Phone Match (Website/GBP)
- Match
- Schema.org Markup
- Missing
What to do
- Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
- Add LocalBusiness Schema.org markup to the website. This helps Google connect the web presence to the GBP listing and improves local ranking signals.
- Engaged Attributes
- 2 of 3 relevant
- Active Attributes
- Accessibility Options, Payment Options
- Accessibility Features
- Present
What to do
- This profile engages 2 of 3 attributes relevant to the business type. Setting the remaining 1 attribute gives Google a fuller picture: Parking Options.
Add this badge to the business website
Local Competitor Benchmark
How this profile compares with nearby businesses found for “Tour agency” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Heritage Tour India This business | 5.0 | 120 | |
| Radhe Tour and Travels | 5.0 | 2,580 | |
| Rajputana Tour and Travels | 4.8 | 1,102 | |
| Jaipur Pink City cap tour | 5.0 | 45 | |
| Indian Tours and Travels | 4.9 | 270 | |
| Jaipur Tour And Travels | 4.9 | 480 |
Key takeaways
- Local competitors average 895 reviews at a 4.92 star rating.
- The most-reviewed competitor has 2580 reviews; this profile has 120 (a gap of 2460).
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Oct 1, 2026. Google may hold newer data for this business now.
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Website presence scored 68/100. Track how customers move from this profile to the website and see each fix pay off.
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- Data source
- Provided by Google
- Generated
- Oct 1, 2026 9:11 AM
- Scoring engine
- GBPcentral 4.4 How scores work
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