Boyne Mountain Resort

1 Boyne Mountain Rd, Boyne Falls, MI 49713, USA Resort hotel
Good
B+

Industry median 82 Top 10% start at 91 1 points above median

How your score is calculated

Quick Wins (Do These First)

Set your business hours
Profile Completeness
High Impact About 15 minutes
Set your business hours for all 7 days
Business Hours Optimization
High Impact About 15 minutes
Businesses without hours lose visibility in "open now" se...
Business Hours Optimization
High Impact About 15 minutes
What's Possible

Fix these and your score lifts to 92

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing you, weighted the same way the audit weights every category.

Where you are now 83
After these 3 wins 92

You are 7 points away from the Gold Excellence Award

The GBPcentral Gold Excellence Award is awarded to businesses scoring 90 or higher on this audit and meeting the full published criteria for their category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. The Quick Wins above are the fastest route to closing the gap.

Notify me when this profile scores 90 or higher

If a future audit of this profile crosses the Gold threshold, you will get one email so you can apply.

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Watching this profile

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Critical Issues

Category Scores

Business Name Present
Address Complete
Phone Number Present
Website Present
Business Hours Missing
Business Status Operational
Editorial Summary Present
  • Set your business hours. Incomplete hours reduce trust and may cause you to lose customers.
Primary Category Set
Additional Categories Good
Category Specificity Specific
Photos Detected 10+
Status Excellent
Industry Benchmark 20-40 typical for Hotels & Hospitality
Note Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
  • Google's public data reports at most 10 photos, so we cannot see your full library. Listings in Hotels & Hospitality typically carry 20 to 40 photos. Keep adding current photos across your exterior, interior, team, and what you sell.
Review Count 6763
Status Excellent
Industry Benchmark 30-200 average for Hotels & Hospitality
Average Rating 4.5
Based On 6763 reviews
Status Very Good
  • Your rating of 4.5 is solid. Focus on delivering consistently great experiences to push above 4.5.
Reviews in Google Sample 5 of 6763 total
Detailed Reviews in Sample (50+ words) 4
Themes in Sample (Positive) friendly, best, incredible

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not your full review history.

  • Reviews in your Google sample highlight "friendly", "best", "incredible". Emphasize these strengths in your marketing.
Regular Hours Missing
  • Set your business hours for all 7 days. Even if closed, mark as "Closed" rather than leaving blank.
  • Businesses without hours lose visibility in "open now" searches, which make up a significant portion of local queries.
Website URL https://www.boynemountain.com/
Reachable Yes
SSL (HTTPS) Secure
Server Response Time 181 ms
Note Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive Yes
Name Match (Website/GBP) Match
Address Match (Website/GBP) Match
Phone Match (Website/GBP) Match
Schema.org Markup Present
Schema Detail Partial
  • Your Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with your GBP listing.
Engaged Attributes 3 of 8 relevant
Active Attributes Accessibility Options, Payment Options
Indicated As Not Offered Good for Children
Accessibility Features Present
  • You're engaged on 3 of 8 attributes relevant to your business type. Setting the remaining 5 attributes gives Google a fuller picture: Parking Options, Restroom, Good for Groups, Outdoor Seating, Dog Friendly.

Go Further with GBPcentral

Available with GBPcentral
Review Management Tools
Your review score is strong. GBPcentral helps you maintain it with response tracking and review alerts so nothing slips through the cracks.
Available with GBPcentral
Post Scheduling & Automation
Keep your profile active with scheduled posts. Regular posting signals an active business to Google and keeps your listing top-of-mind for customers.
Available with GBPcentral
Performance Analytics
Track views, clicks, calls, and direction requests over time. See exactly how customers find and interact with your listing.
Most relevant for you Available with GBPcentral
Multi-Location Management
Manage multiple Google Business Profiles from one dashboard. Bulk posting, consistent branding, and unified analytics across all locations.

Talk to a GBP Specialist

Want to go beyond the basics? Our team can review your audit results and identify advanced optimization opportunities specific to your industry.

Book a Free Consultation

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This audit was generated on Apr 21, 2026. Google may hold newer data for this business now.

About this report

Data source
Provided by Google
Generated
Apr 21, 2026 7:27 PM
Scoring engine
GBPcentral 4.0 How scores work

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