Nutricionista Zelia Helena - Emagrecimento e Hipertrofia em Juiz de Fora

R. Santo Antônio, 1440 - Centro, Juiz de Fora - MG, 36016-211, Brazil Consultant
Above Average
B

Industry median 80 Top 10% start at 92 1 points below median

How this score is calculated

What This Means

Nutricionista Zelia Helena - Emagrecimento e Hipertrofia em Juiz de Fora scores 79 of 100, a B grade, which the scale reads as above average. That is below the current median of 80 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.

The weakest area is Attributes & Services at 40 of 100, which makes it the natural place to focus first.

Resolving the 3 quick wins below is worth 8 points on this scale, which would move the score to 87 of 100 and a A- grade.

Quick Wins (The Fastest Fixes)

Add a phone number
Profile Completeness

Add a phone number. A visible phone number lets customers reach the business straight from search results and improves local visibility.

High impact, about 15 minutes, worth 25 category points
The primary category 'Consultant' is quite generic
Category Optimization

The primary category 'Consultant' is quite generic. Consider a more specific category that better describes the business to rank for more relevant searches.

High impact, about 15 minutes, worth 15 category points
The listing has 2 additional categories
Category Optimization

The listing has 2 additional categories. Consider adding 1 more to appear in more search results.

High impact, about 15 minutes, worth 10 category points
What's Possible

These fixes lift the score to 87

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 79
After these 3 wins 87

Aim for 90 or higher to earn the Excellence Award

GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Working through this report's Quick Wins and Critical Issues is the fastest route there.

Critical Issues

Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

Extra descriptive text in the business name
Detected: Emagrecimento e Hipertrofia em Juiz de Fora
Confirm this wording is part of the real-world business name as used on signage and branding. Descriptive text added only to the Google listing conflicts with Google's naming guidelines.
Unusually long business name
Detected: Nutricionista Zelia Helena - Emagrecimento e Hipertrofia em Juiz de Fora
Review whether everything in the name is part of the real-world brand. Names this long usually carry added keywords or descriptions that belong in other profile fields.

This check is automated and conservative, and only Google can rule on a name with authority. If the wording above is the business's consistently used real-world name on signage and branding, it may comply as written.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Missing
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Not Available

What to do

  1. Add a phone number. A visible phone number lets customers reach the business straight from search results and improves local visibility.
Primary Category
Set
Additional Categories
Partial
Category Specificity
Generic

What to do

  1. The primary category 'Consultant' is quite generic. Consider a more specific category that better describes the business to rank for more relevant searches.
  2. The listing has 2 additional categories. Consider adding 1 more to appear in more search results.
  3. Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".
Photos Detected
10+
Status
Excellent
Industry Benchmark
5-10 typical for Professional Services
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
Review Count
174
Status
Excellent
Industry Benchmark
5-25 average for Professional Services
Average Rating
5.0
Based On
174 reviews
Status
Excellent
Reviews in Google Sample
5 of 174 total

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

Hours Published
Yes
Coverage
Complete
Schedule
Open 24 hours, all week
Secondary Hours
Not Set
Active Management
Standard

What to do

  1. Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
Website URL
https://nutricionistazeliahelena.com.br/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
30 ms
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Match
Address Match (Website/GBP)
Mismatch
Phone Match (Website/GBP)
Mismatch
Schema.org Markup
Present
Schema Matches GBP
Match

What to do

  1. Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
Engaged Attributes
1 of 3 relevant
Active Attributes
Payment Options

What to do

  1. This profile engages 1 of 3 attributes relevant to the business type. Setting the remaining 2 attributes gives Google a fuller picture: Accessibility Options, Parking Options.
  2. Add accessibility information. Specifying wheelchair-accessible entrance, parking, restroom, or seating helps customers and signals to Google that the listing is well-maintained.

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Local Competitor Benchmark

How this profile compares with nearby businesses found for “Consultant” at the time of this audit.

20+ Position in the category search
5.0 Competitor avg rating
145 Competitor avg reviews
285 Review gap to leader
Nearby competitors with their ratings and review counts
Business Rating Reviews Review volume compared
Nutricionista Zelia Helena - Emagrecimento e Hipertrofia em Juiz de Fora This business 5.0 174
Kaizen Consultoria em Gestão de Pessoas 5.0 459
Furo de Orelha Humanizado Enf. Raquel Gréggio. Primeiro Brinquinho do bebê, adulto e piercing. Laserterapia. 5.0 149
CredVisa Solutions 5.0 26
RGL Planos de Saúde 5.0 51
PAX MED | Plano individual e familiar - Consulta 24hs por dia, ilimitado, via aplicativo 5.0 40

Key takeaways

  • Local competitors average 145 reviews at a 5 star rating.
  • The most-reviewed competitor has 459 reviews; this profile has 174 (a gap of 285).
  • This profile did not appear in the top local results for "Consultant".

Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.

Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on Aug 27, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

One platform for the work this report measures: posts, reviews, analytics, and profile health.

Review Management Tools

Review alerts, response tracking, and sentiment in one place.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Performance Analytics

Views, clicks, calls, and direction requests over time.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

Explore all features

Talk to a GBP Specialist

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About this report

Data source
Provided by Google
Generated
Aug 27, 2026 2:17 AM
Scoring engine
GBPcentral 4.2 How scores work

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