JM Moving Company - Packers and Movers

6430 Charlotte Pike #107, Nashville, TN 37209, USA Moving service
Good
B+

Industry median 77 Top 10% start at 90 3 points above median

How this score is calculated
Score worth sharing

80/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.

What This Means

JM Moving Company - Packers and Movers scores 80 of 100, a B+ grade, which the scale reads as good. That is above the current median of 77 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.

The weakest area is Review Volume at 50 of 100, which makes it the natural place to focus first.

Resolving the 3 quick wins below is worth 5 points on this scale, which would move the score to 85 of 100 and a A- grade.

Quick Wins (The Fastest Fixes)

The listing has 2 additional categories
Category Optimization

The listing has 2 additional categories. Consider adding 1 more to appear in more search results.

High impact, about 15 minutes, worth 10 category points
The business name on the website doesn't match the GBP listing ('JM Moving Company - Packers and Movers')
Website & Online Presence

The business name on the website doesn't match the GBP listing ('JM Moving Company - Packers and Movers'). Consistent NAP (Name, Address, Phone) is critical for local SEO.

High impact, about 15 minutes, worth 6 category points
Only 1/3 NAP fields match between the website and GBP
Website & Online Presence

Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.

High impact, about 15 minutes, worth 13 category points
What's Possible

These fixes lift the score to 85

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 80
After these 3 wins 85

This business is 10 points away from the Gold Excellence Award

The GBPcentral Gold Excellence Award is awarded to businesses scoring 90 or higher on this audit and meeting the full published criteria for their category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. The Quick Wins above are the fastest route to closing the gap.

Notify me when this profile scores 90 or higher

If a future audit of this profile crosses the Gold threshold, we will send one email to that address.

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Critical Issues

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

A heads-up worth acting on
The business name appears to include wording Google's guidelines ask to keep out of the name field. Nothing on this report is reduced because of it, but a name flag is one of the few issues that can put the whole listing at risk rather than a few points. Trimming the name to the real-world brand protects the strong profile this report measures.
Service or category keywords appended to the business name
Detected: Packers and Movers
Remove the service and category text from the business name and keep only the real-world name. Categories, services, and specialties belong in the profile's category and services fields; carrying them in the name violates Google's guidelines and risks suspension.

This check is automated and conservative, and only Google can rule on a name with authority. If the wording above is the business's consistently used real-world name on signage and branding, it may comply as written.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Not Available
Primary Category
Set
Additional Categories
Partial
Category Specificity
Mixed

What to do

  1. The listing has 2 additional categories. Consider adding 1 more to appear in more search results.
Photos Detected
10+
Status
Excellent
Industry Benchmark
5-10 typical for Home Services
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
Review Count
20
Status
Average
Industry Benchmark
10-50 average for Home Services

What to do

  1. The listing has 20 reviews, which is average for Home Services. Aim for 150+ to rank in the top tier.
  2. Implement a review request strategy. Send follow-up emails or texts after each job or visit using the listing's Google review link: https://www.google.com/maps/place//data=!4m3!3m2!1s0x886461640a2b58a3:0x126c1fa8876b7ce0!12e1?g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
Average Rating
5.0
Based On
20 reviews
Status
Excellent
Reviews in Google Sample
5 of 20 total
Detailed Reviews in Sample (50+ words)
4
Themes in Sample (Positive)
great, professional, efficient

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Reviews in the Google sample highlight "great", "professional", "efficient". Emphasize these strengths in the marketing.
Hours Published
Yes
Coverage
Complete
Schedule
Open 24 hours, all week
Secondary Hours
Not Set
Holiday Hours
Not Visible
Note
Google's public data shows holiday hours only for the seven days after the audit, so they are reported here when visible and not scored.
Website URL
https://nashvillepackersandmovers.com/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
382 ms
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Mismatch
Address Match (Website/GBP)
Match
Phone Match (Website/GBP)
Mismatch
Schema.org Markup
Present
Schema Detail
Partial

What to do

  1. The business name on the website doesn't match the GBP listing ('JM Moving Company - Packers and Movers'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
  2. Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
  3. The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
Engaged Attributes
1 of 3 relevant
Active Attributes
Accessibility Options
Accessibility Features
Present

What to do

  1. This profile engages 1 of 3 attributes relevant to the business type. Setting the remaining 2 attributes gives Google a fuller picture: Parking Options, Payment Options.

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Local Competitor Benchmark

How this profile compares with nearby businesses found for “Moving service” at the time of this audit.

#1 Position in the category search
4.7 Competitor avg rating
987 Competitor avg reviews
2,773 Review gap to leader
Nearby competitors with their ratings and review counts
Business Rating Reviews Review volume compared
JM Moving Company - Packers and Movers This business 5.0 20
Move On 4.9 641
Master Movers LLC 4.7 548
6th Man Movers 4.9 2,793
Sanders Moving and Storage - West Nashville Movers 4.6 168
Two Men and a Truck Moving 4.6 784

Key takeaways

  • Local competitors average 987 reviews at a 4.74 star rating.
  • The most-reviewed competitor has 2793 reviews; this profile has 20 (a gap of 2773).

Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.

Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

Score History

  1. Oct 23, 2026 81/100 B+ Engine 4.4 View report Compare
  2. Oct 3, 2026 80/100 B+ Engine 4.4 This report

This audit was generated on Oct 3, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

One platform for the work this report measures: posts, reviews, analytics, and profile health.

Most relevant for this profile
Review Management Tools

Review volume scored 50/100. Alerts and response tracking keep a request-and-respond routine going.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Performance Analytics

Views, clicks, calls, and direction requests over time.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

Explore all features

Talk to a GBP Specialist

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About this report

Data source
Provided by Google
Generated
Oct 3, 2026 6:40 AM
Scoring engine
GBPcentral 4.4 How scores work

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