FreeFlo
Industry median 82 Top 10% start at 91 7 points below median
How your score is calculatedQuick Wins (Do These First)
Fix these and your score lifts to 85
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing you, weighted the same way the audit weights every category.
Aim for 90 or higher to earn the Excellence Award
GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Work through the Critical Issues and Quick Wins above to raise your score.
Critical Issues
Category Scores
- Your primary category 'Services' is quite generic. Consider a more specific category that better describes your business to rank for more relevant searches.
- Add secondary categories to appear in more search results. Aim for at least 3 relevant categories.
- Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".
- Google's public data reports at most 10 photos, so we cannot see your full library. Listings in General Business typically carry 8 to 15 photos. Keep adding current photos across your exterior, interior, team, and what you sell.
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not your full review history.
- Reviews in your Google sample highlight "amazing", "best", "great". Emphasize these strengths in your marketing.
- Set special hours for upcoming holidays or documented exceptions to your normal schedule. This is a visible signal to Google that you actively manage your listing.
- Your website does not use HTTPS. This is a critical trust signal for both Google and customers. Get an SSL certificate.
- Only 2/3 NAP fields match between your website and GBP. Ensure your Name, Address, and Phone are identical everywhere.
- Your Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with your GBP listing.
- You're engaged on 0 of 3 attributes relevant to your business type. Setting the remaining 3 attributes gives Google a fuller picture: Accessibility Options, Parking Options, Payment Options.
- Add accessibility information. Specifying wheelchair-accessible entrance, parking, restroom, or seating helps customers and signals to Google that your listing is well-maintained.
- Set at least your key business attributes (payment options, parking, accessibility) to help customers choose you and improve local-search visibility.
Go Further with GBPcentral
You Are Close. Close the Gap.
Your Attributes & Services scored 0/100 and is pulling your overall score down. GBPcentral gives you the tools to fix it.
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Want to go beyond the basics? Our team can review your audit results and identify advanced optimization opportunities specific to your industry.
Book a Free ConsultationThis audit was generated on Jun 23, 2026. Google may hold newer data for this business now.
About this report
- Data source
- Provided by Google
- Generated
- Jun 23, 2026 4:36 PM
- Scoring engine
- GBPcentral 4.0 How scores work
Represent this business? You can ask for it to be excluded from search engine promotion and award consideration.
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