Burger King - Al Quasis

Enoc Petrol Station - Baghdad Street - Al Qusais - Dubai - United Arab Emirates Fast food restaurant
Above Average
B

Industry median 80 Top 10% start at 92 5 points below median

How this score is calculated

What This Means

Burger King - Al Quasis scores 75 of 100, a B grade, which the scale reads as above average. That is below the current median of 80 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Volume at 100 of 100.

One category needs urgent attention: Website & Online Presence at 10 of 100. Scores under 30 mark a gap significant enough to hold back the areas that are working.

Resolving the 3 quick wins below is worth 15 points on this scale, which would move the score to 90 of 100 and a A grade.

Quick Wins (The Fastest Fixes)

The website could not be reached
Website & Online Presence

The website could not be reached. Make sure it is live and loading correctly.

High impact, about 45 minutes, worth 90 category points
Reviews in the Google sample highlight "fantastic", "highly recommend", "friendly"
Review Sentiment & Quality

Reviews in the Google sample highlight "fantastic", "highly recommend", "friendly". Emphasize these strengths in the marketing.

Medium impact, about 15 minutes
Set special hours for upcoming holidays or documented exceptions to the normal schedule
Business Hours Optimization

Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.

Medium impact, about 15 minutes, worth 15 category points
What's Possible

These fixes lift the score to 90

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 75
After these 3 wins 90

Aim for 90 or higher to earn the Excellence Award

GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Working through this report's Quick Wins and Critical Issues is the fastest route there.

Critical Issues

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

Extra descriptive text in the business name
Detected: Al Quasis
Confirm this wording is part of the real-world business name as used on signage and branding. Descriptive text added only to the Google listing conflicts with Google's naming guidelines.

This check is automated and conservative, and only Google can rule on a name with authority. If the wording above is the business's consistently used real-world name on signage and branding, it may comply as written.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Not Available
Primary Category
Set
Additional Categories
Good
Category Specificity
Mixed
Photos Detected
10+
Status
Excellent
Industry Benchmark
10-20 typical for Restaurants & Food
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.

What to do

  1. Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Restaurants & Food typically carry 10 to 20 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
Review Count
1607
Status
Excellent
Industry Benchmark
20-100 average for Restaurants & Food
Average Rating
4.3
Based On
1607 reviews
Status
Very Good

What to do

  1. A rating of 4.3 is solid. Focus on delivering consistently great experiences to push above 4.5.
Reviews in Google Sample
5 of 1607 total
Detailed Reviews in Sample (50+ words)
2
Themes in Sample (Positive)
fantastic, highly recommend, friendly
Themes in Sample (Negative)
terrible, worst, disgusting

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Reviews in the Google sample highlight "fantastic", "highly recommend", "friendly". Emphasize these strengths in the marketing.
  2. Reviews in the Google sample mention "terrible", "worst", "disgusting". Address these issues operationally to improve the rating.
Hours Published
Yes
Coverage
Complete
Schedule
Open 24 hours, all week
Secondary Hours
Not Set
Active Management
Standard

What to do

  1. Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
Website URL
https://uae.burgerking.delivery/
Reachable
Unreachable

What to do

  1. The website could not be reached. Make sure it is live and loading correctly.
Engaged Attributes
14 of 20 relevant
Active Attributes
Accessibility Options, Payment Options, Delivery, Dine-in, Breakfast, Lunch, Dinner, Vegetarian Options
Indicated As Not Offered
Parking Options, Outdoor Seating
Accessibility Features
Present

What to do

  1. This profile engages 14 of 20 attributes relevant to the business type. Setting the remaining 6 attributes gives Google a fuller picture: Takeout, Curbside Pickup, Reservations, Beer, Wine.

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Local Competitor Benchmark

How this profile compares with nearby businesses found for “Fast food restaurant” at the time of this audit.

#6 Position in the category search
4.4 Competitor avg rating
719 Competitor avg reviews
0 Review gap to leader
Nearby competitors with their ratings and review counts
Business Rating Reviews Review volume compared
Burger King - Al Quasis This business 4.3 1,607
Hardee's | Grand Lube Qusais 4.5 1,469
Texas Chicken - Al Qusais 4.1 1,438
Hardee's | Maryam Island Sharjah 4.5 135
Mozon Broast nahda 4.0 312
Jollibee Mega Mall Sharjah 4.8 241

Key takeaways

  • Local competitors average 719 reviews at a 4.38 star rating.
  • The most-reviewed competitor has 1469 reviews; this profile has 1607 (a gap of 0).
  • The highest-rated competitor leads this profile by 0.5 stars.

Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.

Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on Aug 30, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

One platform for the work this report measures: posts, reviews, analytics, and profile health.

Most relevant for this profile
Performance Analytics

Website presence scored 10/100. Track how customers move from this profile to the website and see each fix pay off.

Review Management Tools

Review alerts, response tracking, and sentiment in one place.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

Explore all features

Talk to a GBP Specialist

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About this report

Data source
Provided by Google
Generated
Aug 30, 2026 9:56 AM
Scoring engine
GBPcentral 4.2 How scores work

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