Business Karma | Growth & Digital Marketing Agency
Industry median 77 Top 10% start at 91 2 points below median
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What This Means
Business Karma | Growth & Digital Marketing Agency scores 75 of 100, a B grade, which the scale reads as above average. That is below the current median of 77 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.
One category needs urgent attention: Attributes & Services at 0 of 100. Scores under 30 mark a gap significant enough to hold back the areas that are working.
Resolving the 3 quick wins below is worth 6 points on this scale, which would move the score to 81 of 100 and a B+ grade.
Quick Wins (The Fastest Fixes)
The primary category 'Services' is quite generic. Consider a more specific category that better describes the business to rank for more relevant searches.
Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".
Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
These fixes lift the score to 81
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
Aim for 90 or higher to earn the Excellence Award
GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Working through this report's Quick Wins and Critical Issues is the fastest route there.
Critical Issues
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
This check is automated and conservative, and only Google can rule on a name with authority. If the wording above is the business's consistently used real-world name on signage and branding, it may comply as written.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Not Available
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Generic
What to do
- The primary category 'Services' is quite generic. Consider a more specific category that better describes the business to rank for more relevant searches.
- Use more specific categories instead of generic ones. For example, "Italian Restaurant" ranks better than just "Restaurant".
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 8-15 typical for General Business
- Category Note
- We do not have photo benchmarks for this business type yet, so this compares against general averages.
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in General Business typically carry 8 to 15 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 37
- Status
- Average
- Industry Benchmark
- 10-50 average for General Business
- Note
- We don't have category-specific benchmarks for this business type yet, so this compares against general averages.
What to do
- The listing has 37 reviews, which is average for General Business. Aim for 150+ to rank in the top tier.
- Implement a review request strategy. Send follow-up emails or texts after each job or visit using the listing's Google review link: https://www.google.com/maps/place//data=!4m3!3m2!1s0x3be7b6df1a73ffff:0x62462a43dd773f42!12e1?g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
- Average Rating
- 4.9
- Based On
- 37 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 37 total
- Detailed Reviews in Sample (50+ words)
- 3
- Themes in Sample (Positive)
- highly recommend, best, exceptional
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "highly recommend", "best", "exceptional". Emphasize these strengths in the marketing.
- Hours Published
- Yes
- Coverage
- Complete
- Secondary Hours
- Not Set
- Holiday Hours
- Not Visible
- Note
- Google's public data shows holiday hours only for the seven days after the audit, so they are reported here when visible and not scored.
- Website URL
- https://www.bkarmagroup.com/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Server Response Time
- 617 ms
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Match
- Address Match (Website/GBP)
- Mismatch
- Phone Match (Website/GBP)
- Match
- Schema.org Markup
- Present
- Schema Detail
- Partial
What to do
- Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
- The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
- Engaged Attributes
- 0 of 3 relevant
What to do
- This profile engages 0 of 3 attributes relevant to the business type. Setting the remaining 3 attributes gives Google a fuller picture: Accessibility Options, Parking Options, Payment Options.
- Add accessibility information. Specifying wheelchair-accessible entrance, parking, restroom, or seating helps customers and signals to Google that the listing is well-maintained.
- Set at least the key business attributes (payment options, parking, accessibility) to help customers choose the business and improve local-search visibility.
Add this badge to the business website
Local Competitor Benchmark
How this profile compares with nearby businesses found for “Marketing Consultant” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Business Karma | Growth & Digital Marketing Agency This business | 4.9 | 37 | |
| Digital Marketing Mumbai | 4.9 | 120 | |
| GLOBAL ADVERTISING MEDIA PRIVATE LIMITED | 5.0 | 21 | |
| Digital Pooja Rajput - A Certified Digital Marketer in Kandivali, Mumbai . | 5.0 | 1 | |
| iContent | 4.8 | 235 | |
| Bridging Gaps Sales & Marketing Consultancy | 4.9 | 80 |
Key takeaways
- Local competitors average 91 reviews at a 4.92 star rating.
- The most-reviewed competitor has 235 reviews; this profile has 37 (a gap of 198).
- The highest-rated competitor leads this profile by 0.1 stars.
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Oct 4, 2026. Google may hold newer data for this business now.
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Go Further with GBPcentral
One platform for the work this report measures: posts, reviews, analytics, and profile health.
Review volume scored 50/100. Alerts and response tracking keep a request-and-respond routine going.
Scheduled posts keep the profile active week after week.
Views, clicks, calls, and direction requests over time.
A live score that flags profile gaps as they appear.
Every location managed from one dashboard.
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- Data source
- Provided by Google
- Generated
- Oct 4, 2026 5:10 PM
- Scoring engine
- GBPcentral 4.4 How scores work
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