Alejandro Rivera Atelier de Belleza
Industry median 78 Top 10% start at 91 8 points below median
How this score is calculatedWhat This Means
Alejandro Rivera Atelier de Belleza scores 70 of 100, a B- grade, which the scale reads as decent. That is below the current median of 78 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Attributes & Services at 100 of 100.
One category needs urgent attention: Website & Online Presence at 0 of 100. Scores under 30 mark a gap significant enough to hold back the areas that are working.
Resolving the 3 quick wins below is worth 4 points on this scale, which would move the score to 74 of 100 and a B- grade.
Quick Wins (The Fastest Fixes)
Add a website URL. This is the #1 conversion path from Google.
Implement a review request strategy. Send follow-up emails or texts after each job or visit using the listing's Google review link: https://www.google.com/maps/place//data=!4m3!3m2!1s0x8e3f9ab09b515077:0xa386bbc872d45233!12e1?g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
These fixes lift the score to 74
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
Aim for 90 or higher to earn the Excellence Award
GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Working through this report's Quick Wins and Critical Issues is the fastest route there.
Critical Issues
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Missing
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Not Available
What to do
- Add a website URL. This is the #1 conversion path from Google.
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Mixed
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 10-20 typical for Beauty & Personal Care
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Beauty & Personal Care typically carry 10 to 20 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 153
- Status
- Good
- Industry Benchmark
- 15-60 average for Beauty & Personal Care
What to do
- Good review count (153). Keep building momentum. Even 1 new review per week adds up fast.
- Implement a review request strategy. Send follow-up emails or texts after each job or visit using the listing's Google review link: https://www.google.com/maps/place//data=!4m3!3m2!1s0x8e3f9ab09b515077:0xa386bbc872d45233!12e1?g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
- Average Rating
- 4.7
- Based On
- 153 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 153 total
- Detailed Reviews in Sample (50+ words)
- 1
- Translated Reviews in Sample
- Some reviews were written in Spanish and read here in Google's English translation. Themes reflect the translation, not the original wording.
- Themes in Sample (Positive)
- amazing, wonderful, quick
- Themes in Sample (Negative)
- bad, rude
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "amazing", "wonderful", "quick". Emphasize these strengths in the marketing.
- Reviews in the Google sample mention "bad", "rude". Address these issues operationally to improve the rating.
- Hours Published
- Yes
- Coverage
- Complete
- Secondary Hours
- Not Set
- Active Management
- Active
- Website
- Missing
What to do
- No website is linked to the GBP listing. A website is critical for credibility and conversion.
- Add a website URL to the Google Business Profile to give customers a way to learn more about the business.
- Engaged Attributes
- 4 of 5 relevant
- Active Attributes
- Accessibility Options, Parking Options, Payment Options, Restroom
- Accessibility Features
- Present
What to do
- This profile engages 4 of 5 attributes relevant to the business type. Setting the remaining 1 attribute gives Google a fuller picture: Reservations.
Add this badge to the business website
Local Competitor Benchmark
How this profile compares with nearby businesses found for “Beauty salon” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Alejandro Rivera Atelier de Belleza This business | 4.7 | 153 | |
| EOS SALON | 4.4 | 219 | |
| PELUQUERIA ESTRELLAS DC | 4.6 | 378 | |
| Fragma Salon Boutique | 4.8 | 344 | |
| PeluquerÃa Bayala Hair Color Studio | 5.0 | 253 | |
| Maison Studio | 4.9 | 195 |
Key takeaways
- Local competitors average 278 reviews at a 4.74 star rating.
- The most-reviewed competitor has 378 reviews; this profile has 153 (a gap of 225).
- This profile did not appear in the top local results for "Beauty salon".
- The highest-rated competitor leads this profile by 0.3 stars.
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Aug 13, 2026. Google may hold newer data for this business now.
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- Data source
- Provided by Google
- Generated
- Aug 13, 2026 3:36 PM
- Scoring engine
- GBPcentral 4.2 How scores work
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