Dig Inn

1407 Broadway, New York, NY 10018, USA American Restaurant
Very Good
A-

Industry median 78 Top 10% start at 91 9 points above median

How this score is calculated
Score worth sharing

87/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.

What This Means

Dig Inn scores 87 of 100, a A- grade, which the scale reads as very good. That is above the current median of 78 across audits run with this tool.

The strongest areas are Photos & Visual Content at 100 of 100 and Review Volume at 100 of 100.

The weakest area is Website & Online Presence at 62 of 100, which makes it the natural place to focus first.

Resolving the 3 quick wins below is worth 3 points on this scale, which would move the score to 90 of 100 and a A grade.

Quick Wins (The Fastest Fixes)

Only 1/3 NAP fields match between the website and GBP
Website & Online Presence

Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.

High impact, about 15 minutes, worth 13 category points
Reviews in the Google sample highlight "great", "love", "highly recommend"
Review Sentiment & Quality

Reviews in the Google sample highlight "great", "love", "highly recommend". Emphasize these strengths in the marketing.

Medium impact, about 15 minutes
Set special hours for upcoming holidays or documented exceptions to the normal schedule
Business Hours Optimization

Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.

Medium impact, about 15 minutes, worth 15 category points
What's Possible

These fixes lift the score to 90

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.

Score today 87
After these 3 wins 90

This business is 3 points away from the Gold Excellence Award

The GBPcentral Gold Excellence Award is awarded to businesses scoring 90 or higher on this audit and meeting the full published criteria for their category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. The Quick Wins above are the fastest route to closing the gap.

Notify me when this profile scores 90 or higher

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Critical Issues

Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.

Google Policy Check

Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.

The business name follows Google's naming guidelines
No added keywords, services, locations, or promotional wording were detected in the published name.

Category Scores

Business Name
Present
Address
Complete
Phone Number
Present
Website
Present
Business Hours
Set
Business Status
Operational
Editorial Summary
Present
Primary Category
Set
Additional Categories
Good
Category Specificity
Mixed
Photos Detected
10+
Status
Excellent
Industry Benchmark
10-20 typical for Restaurants & Food
Note
Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.

What to do

  1. Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Restaurants & Food typically carry 10 to 20 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
Review Count
645
Status
Excellent
Industry Benchmark
20-100 average for Restaurants & Food
Average Rating
4.4
Based On
645 reviews
Status
Very Good

What to do

  1. A rating of 4.4 is solid. Focus on delivering consistently great experiences to push above 4.5.
Reviews in Google Sample
5 of 645 total
Detailed Reviews in Sample (50+ words)
4
Themes in Sample (Positive)
great, love, highly recommend

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.

What to do

  1. Reviews in the Google sample highlight "great", "love", "highly recommend". Emphasize these strengths in the marketing.
Hours Published
Yes
Coverage
Complete
Secondary Hours
Set
Active Management
Standard

What to do

  1. Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
Website URL
https://www.diginn.com/
Reachable
Yes
SSL (HTTPS)
Secure
Server Response Time
96 ms
Note
Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive
Yes
Name Match (Website/GBP)
Match
Address Match (Website/GBP)
Mismatch
Phone Match (Website/GBP)
Mismatch
Schema.org Markup
Missing

What to do

  1. Only 1/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
  2. Add LocalBusiness Schema.org markup to the website. This helps Google connect the web presence to the GBP listing and improves local ranking signals.
Engaged Attributes
15 of 20 relevant
Active Attributes
Accessibility Options, Parking Options, Payment Options, Delivery, Dine-in, Takeout, Lunch, Dinner
Indicated As Not Offered
Reservations, Beer, Wine, Outdoor Seating, Live Music, Children's Menu
Accessibility Features
Present

What to do

  1. This profile engages 15 of 20 attributes relevant to the business type. Setting the remaining 5 attributes gives Google a fuller picture: Curbside Pickup, Breakfast, Good for Children, Good for Groups, Restroom.

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Local Visibility Map

See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.

This audit was generated on Jun 14, 2026. Google may hold newer data for this business now.

Go Further with GBPcentral

One platform for the work this report measures: posts, reviews, analytics, and profile health.

Most relevant for this profile
Performance Analytics

Website presence scored 62/100. Track how customers move from this profile to the website and see each fix pay off.

Review Management Tools

Review alerts, response tracking, and sentiment in one place.

Post Scheduling & Automation

Scheduled posts keep the profile active week after week.

Profile Health Monitoring

A live score that flags profile gaps as they appear.

Multi-Location Management

Every location managed from one dashboard.

Explore all features

Talk to a GBP Specialist

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About this report

Data source
Provided by Google
Generated
Jun 14, 2026 5:24 AM
Scoring engine
GBPcentral 4.2 How scores work

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