Verde Canyon Railroad

300 N Broadway, Clarkdale, AZ 86324, USA Tourist Attraction
Visit website +1 800-293-7245 View on Google Maps
Excellent
A

Industry median 82 Top 10% start at 91 11 points above median

How your score is calculated
Score worth sharing

93/100 puts you ahead of most local businesses. Share this report with your team or on social so customers see the work you put in.

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Quick Wins (Do These First)

Only 2/3 NAP fields match between your website and GBP
Website & Online Presence
High Impact About 15 minutes
Set special hours for upcoming holidays or documented exc...
Business Hours Optimization
Medium Impact About 15 minutes
Your Schema
Website & Online Presence
Medium Impact About 45 minutes
What's Possible

Fix these and your score lifts to 97

This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing you, weighted the same way the audit weights every category.

Where you are now 93
After these 3 wins 97
+4 points Based on what each fix is worth in the audit. Your live score also moves with your reviews and your website.

You hold the 2026 Gold Excellence Award

Your award is active through December 31, 2026. Share your public certificate page at any time.

View your certificate Program methodology

Critical Issues

Nothing critical. This profile clears the essentials, so you can skip straight to the quick wins below.

Category Scores

Business Name Present
Address Complete
Phone Number Present
Website Present
Business Hours Set
Business Status Operational
Editorial Summary Present
Primary Category Set
Additional Categories Good
Category Specificity Specific
Photos Detected 10+
Status Excellent
Industry Benchmark 20-40 typical for Entertainment & Attractions
Note Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
  • Google's public data reports at most 10 photos, so we cannot see your full library. Listings in Entertainment & Attractions typically carry 20 to 40 photos. Keep adding current photos across your exterior, interior, team, and what you sell.
Review Count 5320
Status Excellent
Industry Benchmark 50-200 average for Entertainment & Attractions
Average Rating 4.7
Based On 5320 reviews
Status Excellent
Reviews in Google Sample 5 of 5320 total
Detailed Reviews in Sample (50+ words) 4
Themes in Sample (Positive) friendly, great, love
Themes in Sample (Negative) bad, disappointed

Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not your full review history.

  • Reviews in your Google sample highlight "friendly", "great", "love". Emphasize these strengths in your marketing.
  • Reviews in your Google sample mention "bad", "disappointed". Address these issues operationally to improve your rating.
Hours Published Yes
Coverage Complete
Secondary Hours Not Set
Active Management Standard
  • Set special hours for upcoming holidays or documented exceptions to your normal schedule. This is a visible signal to Google that you actively manage your listing.
Website URL https://verdecanyonrr.com/
Reachable Yes
SSL (HTTPS) Secure
Server Response Time 248 ms
Note Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
Mobile Responsive Yes
Name Match (Website/GBP) Match
Address Match (Website/GBP) Mismatch
Phone Match (Website/GBP) Match
Schema.org Markup Present
Schema Detail Partial
  • Only 2/3 NAP fields match between your website and GBP. Ensure your Name, Address, and Phone are identical everywhere.
  • Your Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with your GBP listing.
Engaged Attributes 5 of 7 relevant
Active Attributes Accessibility Options, Parking Options, Payment Options, Restroom, Good for Children
Accessibility Features Present
  • You're engaged on 5 of 7 attributes relevant to your business type. Setting the remaining 2 attributes gives Google a fuller picture: Good for Groups, Dog Friendly.

Go Further with GBPcentral

Available with GBPcentral
Review Management Tools
Your review score is strong. GBPcentral helps you maintain it with response tracking and review alerts so nothing slips through the cracks.
Available with GBPcentral
Post Scheduling & Automation
Keep your profile active with scheduled posts. Regular posting signals an active business to Google and keeps your listing top-of-mind for customers.
Most relevant for you Available with GBPcentral
Performance Analytics
Track views, clicks, calls, and direction requests over time. See exactly how customers find and interact with your listing.
Available with GBPcentral
Multi-Location Management
Manage multiple Google Business Profiles from one dashboard. Bulk posting, consistent branding, and unified analytics across all locations.

Talk to a GBP Specialist

Want to go beyond the basics? Our team can review your audit results and identify advanced optimization opportunities specific to your industry.

Book a Free Consultation

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This audit was generated on May 14, 2026. Google may hold newer data for this business now.

About this report

Data source
Provided by Google
Generated
May 14, 2026 2:58 AM
Scoring engine
GBPcentral 4.0 How scores work

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