Vegan Pastry Lab
Industry median 78 Top 10% start at 91 15 points above median
How this score is calculated93/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.
What This Means
Vegan Pastry Lab scores 93 of 100, a A grade, which the scale reads as excellent. That is above the current median of 78 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 100 of 100.
The weakest area is Business Hours Optimization at 70 of 100, which makes it the natural place to focus first.
Resolving the 3 quick wins below is worth 3 points on this scale, which would move the score to 96 of 100 and a A+ grade.
Quick Wins (The Fastest Fixes)
The website loads securely over HTTPS, but the website field on the Google Business Profile still points at the http:// address. Update it to the https:// address so customers and Google are sent straight to the secure version.
This profile engages 10 of 20 attributes relevant to the business type. Setting the remaining 10 attributes gives Google a fuller picture: Curbside Pickup, Reservations, Lunch, Dinner, Beer.
Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
These fixes lift the score to 96
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
This business holds the 2026 Gold Excellence Award
The award is active through December 31, 2026. The public certificate page can be shared at any time.
Critical Issues
Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Not Available
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Mixed
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 10-20 typical for Restaurants & Food
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Restaurants & Food typically carry 10 to 20 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 303
- Status
- Excellent
- Industry Benchmark
- 20-100 average for Restaurants & Food
- Average Rating
- 4.9
- Based On
- 303 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 303 total
- Google's Review Summary
- People say this vegan bakery offers delicious pastries, baked goods, and breakfast sandwiches, with many gluten-free and allergy-friendly options. They also highlight the kind and helpful staff, and the pleasant, relaxing vibe. (Summarized with Gemini)
- Detailed Reviews in Sample (50+ words)
- 4
- Themes in Sample (Positive)
- love, amazing, great
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "love", "amazing", "great". Emphasize these strengths in the marketing.
- Hours Published
- Yes
- Coverage
- Complete
- Secondary Hours
- Not Set
- Active Management
- Standard
What to do
- Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
- Website URL
- http://www.veganpastrylab.com/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Profile Website URL
- Insecure Scheme
- Server Response Time
- 231 ms
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Match
- Address Match (Website/GBP)
- Match
- Phone Match (Website/GBP)
- Match
- Schema.org Markup
- Present
- Schema Detail
- Partial
What to do
- The website loads securely over HTTPS, but the website field on the Google Business Profile still points at the http:// address. Update it to the https:// address so customers and Google are sent straight to the secure version.
- The Schema.org markup is present but missing key details (address and telephone). Add a complete address and telephone property so search engines can reconcile the structured data with the GBP listing.
- Engaged Attributes
- 10 of 20 relevant
- Active Attributes
- Accessibility Options, Parking Options, Payment Options, Delivery, Takeout, Breakfast, Good for Children
- Indicated As Not Offered
- Dine-in, Children's Menu, Restroom
- Accessibility Features
- Present
What to do
- This profile engages 10 of 20 attributes relevant to the business type. Setting the remaining 10 attributes gives Google a fuller picture: Curbside Pickup, Reservations, Lunch, Dinner, Beer.
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Local Competitor Benchmark
How this profile compares with nearby businesses found for “Bakery” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Vegan Pastry Lab This business | 4.9 | 303 | |
| Saray Bakery | 4.5 | 755 | |
| Dulce de Leche Bakery | 4.6 | 972 | |
| Vanilla Bakery & Cafe | 4.4 | 490 | |
| Balthazar Bakery | 4.6 | 668 | |
| El Panadero Bakery | 4.3 | 890 |
Key takeaways
- Local competitors average 755 reviews at a 4.48 star rating.
- The most-reviewed competitor has 972 reviews; this profile has 303 (a gap of 669).
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Aug 2, 2026. Google may hold newer data for this business now.
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- Data source
- Provided by Google
- Generated
- Aug 2, 2026 8:02 AM
- Scoring engine
- GBPcentral 4.2 How scores work
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