Wander Dehe
Industry median 79 Top 10% start at 91 9 points below median
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What This Means
Wander Dehe scores 70 of 100, a B- grade, which the scale reads as decent. That is below the current median of 79 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Rating at 92 of 100.
One category needs urgent attention: Business Hours Optimization at 0 of 100. Scores under 30 mark a gap significant enough to hold back the areas that are working.
Resolving the 3 quick wins below is worth 10 points on this scale, which would move the score to 80 of 100 and a B+ grade.
Quick Wins (The Fastest Fixes)
Set the business hours. Incomplete hours reduce trust and can cost the listing customers.
Add secondary categories to appear in more search results. Aim for at least 3 relevant categories.
Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
These fixes lift the score to 80
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
Aim for 90 or higher to earn the Excellence Award
GBPcentral issues a Gold Excellence Award to businesses scoring 90 or higher on this audit and meeting the full published criteria for their business category. Businesses scoring 95 or higher and meeting the stricter Platinum criteria may earn the Platinum tier. Working through this report's Quick Wins and Critical Issues is the fastest route there.
Critical Issues
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Missing
- Business Status
- Operational
- Editorial Summary
- Not Available
What to do
- Set the business hours. Incomplete hours reduce trust and can cost the listing customers.
- Primary Category
- Set
- Additional Categories
- None
- Category Specificity
- Specific
What to do
- Add secondary categories to appear in more search results. Aim for at least 3 relevant categories.
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 20-40 typical for Hotels & Hospitality
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Hotels & Hospitality typically carry 20 to 40 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 258
- Status
- Good
- Industry Benchmark
- 30-200 average for Hotels & Hospitality
What to do
- Good review count (258). Keep building momentum. Even 1 new review per week adds up fast.
- Implement a review request strategy. Send follow-up emails or texts after each job or visit using the listing's Google review link: https://www.google.com/maps/place//data=!4m3!3m2!1s0x85d39375a70e530f:0xf27d4fba65a292de!12e1?g_mp=CiVnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLkdldFBsYWNlEAIYBCAA
- Average Rating
- 4.7
- Based On
- 258 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 258 total
- Google's Review Summary
- Guests mention these cabins offer spectacular views and are well-equipped with everything needed for a comfortable stay, including air conditioning and kitchen amenities. They also highlight the excellent and attentive staff, who provide great service and support. Visitors appreciate the peaceful atmosphere, making it an ideal place to relax and disconnect from daily routines. (Summarized with Gemini)
- Detailed Reviews in Sample (50+ words)
- 4
- Translated Reviews in Sample
- Some reviews were written in Spanish and read here in Google's English translation. Themes reflect the translation, not the original wording.
- Themes in Sample (Positive)
- clean, love, great
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "clean", "love", "great". Emphasize these strengths in the marketing.
- Regular Hours
- Missing
What to do
- Set the business hours for all 7 days. Even if closed, mark as "Closed" rather than leaving blank.
- Businesses without hours lose visibility in "open now" searches, which make up a significant portion of local queries.
- Website URL
- https://dehe.wandercabins.mx/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Server Response Time
- 4 s
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Match
- Address Match (Website/GBP)
- Mismatch
- Phone Match (Website/GBP)
- Match
- Schema.org Markup
- Present
- Schema Matches GBP
- Mismatch
What to do
- The server's response time is 4 s. This is too slow. Investigate slow database queries, enable server-side caching, and consider a CDN to reduce time to first byte.
- Only 2/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
- The Schema.org markup includes full NAP details but the name, address, or phone does not match the GBP listing. Align the structured data with the GBP record so search engines can reconcile them.
- Engaged Attributes
- 1 of 8 relevant
- Indicated As Not Offered
- Accessibility Options
What to do
- This profile engages 1 of 8 attributes relevant to the business type. Setting the remaining 7 attributes gives Google a fuller picture: Parking Options, Payment Options, Restroom, Good for Children, Good for Groups.
- Accessibility information is on file but indicates no wheelchair-accessible features. If any are available, update the listing, because accessibility features are a strong local-search signal.
Local Competitor Benchmark
How this profile compares with nearby businesses found for “Lodging” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Wander Dehe This business | 4.7 | 258 | |
| Hotel y Temazcal Hacienda Maxthá | 4.3 | 86 | |
| Hotel Tecozautla | 4.2 | 623 | |
| El Anzuelo | 4.3 | 743 | |
| Hotel/SPA Villa San Agustin | 4.3 | 313 | |
| Jamadi Cabañas | 4.3 | 21 |
Key takeaways
- Local competitors average 357 reviews at a 4.28 star rating.
- The most-reviewed competitor has 743 reviews; this profile has 258 (a gap of 485).
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Sep 2, 2026. Google may hold newer data for this business now.
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Views, clicks, calls, and direction requests over time.
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- Data source
- Provided by Google
- Generated
- Sep 2, 2026 3:04 PM
- Scoring engine
- GBPcentral 4.2 How scores work
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