Prince's Palace of Monaco
Industry median 80 Top 10% start at 92 10 points above median
How this score is calculated90/100 puts this business ahead of most local businesses. Share this report on social or with the team behind it so customers see the work.
What This Means
Prince's Palace of Monaco scores 90 of 100, a A grade, which the scale reads as excellent. That is above the current median of 80 across audits run with this tool.
The strongest areas are Photos & Visual Content at 100 of 100 and Review Volume at 100 of 100.
The weakest area is Website & Online Presence at 55 of 100, which makes it the natural place to focus first.
Resolving the 3 quick wins below is worth 5 points on this scale, which would move the score to 95 of 100 and a A+ grade.
Quick Wins (The Fastest Fixes)
The business name on the website doesn't match the GBP listing ('Prince's Palace of Monaco'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
These fixes lift the score to 95
This is what the fixes above are worth, added up. Each one carries the exact number of points it is currently costing this profile, weighted the same way the audit weights every category.
This business holds the 2026 Gold Excellence Award
The award is active through December 31, 2026. The public certificate page can be shared at any time.
Critical Issues
Nothing critical. This profile clears the essentials. The category breakdown below shows where the remaining points are.
Google Policy Check
Google's Business Profile guidelines ask for the real-world business name in the name field, with services, locations, and marketing wording kept in the fields built for them. This matters because Google can suspend listings over name issues, and a suspension would take everything this report measures offline with it. This check reads the name as Google currently publishes it and does not affect the score above.
Category Scores
- Business Name
- Present
- Address
- Complete
- Phone Number
- Present
- Website
- Present
- Business Hours
- Set
- Business Status
- Operational
- Editorial Summary
- Present
- Primary Category
- Set
- Additional Categories
- Good
- Category Specificity
- Specific
- Photos Detected
- 10+
- Status
- Excellent
- Industry Benchmark
- 20-40 typical for Landmarks & Destinations
- Note
- Google reports at most 10 photo references for a listing. A listing showing 10 may hold many more, so this category is scored within that limit and does not distinguish between them.
What to do
- Google's public data reports at most 10 photos, so we cannot see the full library. Listings in Landmarks & Destinations typically carry 20 to 40 photos. Keep adding current photos across the exterior, interior, team, and what the business sells.
- Review Count
- 24305
- Status
- Excellent
- Industry Benchmark
- 50-500 average for Landmarks & Destinations
- Average Rating
- 4.6
- Based On
- 24305 reviews
- Status
- Excellent
- Reviews in Google Sample
- 5 of 24305 total
- Detailed Reviews in Sample (50+ words)
- 5
- Themes in Sample (Positive)
- perfect, incredible, wonderful
Based on the up-to-five reviews Google returns for the listing, sorted by Google's relevance algorithm rather than by date. Themes and sentiment reflect that sample, not the full review history.
What to do
- Reviews in the Google sample highlight "perfect", "incredible", "wonderful". Emphasize these strengths in the marketing.
- Hours Published
- Yes
- Coverage
- Complete
- Secondary Hours
- Not Set
- Active Management
- Standard
What to do
- Set special hours for upcoming holidays or documented exceptions to the normal schedule. This is a visible signal to Google that the listing is actively managed.
- Website URL
- https://visitepalaisdemonaco.com/
- Reachable
- Yes
- SSL (HTTPS)
- Secure
- Server Response Time
- 60 ms
- Note
- Measured as time to first byte. Full page load including images, fonts, and scripts will be slower.
- Mobile Responsive
- Yes
- Name Match (Website/GBP)
- Mismatch
- Address Match (Website/GBP)
- Mismatch
- Phone Match (Website/GBP)
- Mismatch
- Schema.org Markup
- Missing
What to do
- The business name on the website doesn't match the GBP listing ('Prince's Palace of Monaco'). Consistent NAP (Name, Address, Phone) is critical for local SEO.
- Only 0/3 NAP fields match between the website and GBP. Ensure the Name, Address, and Phone are identical everywhere.
- Add LocalBusiness Schema.org markup to the website. This helps Google connect the web presence to the GBP listing and improves local ranking signals.
- Engaged Attributes
- 3 of 4 relevant
- Active Attributes
- Accessibility Options, Parking Options, Payment Options
- Accessibility Features
- Present
What to do
- This profile engages 3 of 4 attributes relevant to the business type. Setting the remaining 1 attribute gives Google a fuller picture: Restroom.
Add this badge to the business website
Local Competitor Benchmark
How this profile compares with nearby businesses found for “Castle” at the time of this audit.
| Business | Rating | Reviews | Review volume compared |
|---|---|---|---|
| Prince's Palace of Monaco This business | 4.6 | 24,305 | |
| Château Médieval de Roquebrune | 4.6 | 2,395 | |
| Gateway to Rock | 4.9 | 106 | |
| Château des Terrasses | 4.6 | 103 | |
| Monaco Courthouse | 4.8 | 49 | |
| Castelroc | 4.1 | 373 |
Key takeaways
- Local competitors average 605 reviews at a 4.6 star rating.
- The most-reviewed competitor has 2395 reviews; this profile has 24305 (a gap of 0).
- The highest-rated competitor leads this profile by 0.3 stars.
Competitor data comes from public Google results for the category search above, captured when this audit ran. It does not affect the audit score.
Local Visibility Map
See where this business actually ranks in Google local results at 9 points around its location, using its own category as the search. One click, about half a minute.
This audit was generated on Aug 17, 2026. Google may hold newer data for this business now.
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Website presence scored 55/100. Track how customers move from this profile to the website and see each fix pay off.
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- Data source
- Provided by Google
- Generated
- Aug 17, 2026 6:16 AM
- Scoring engine
- GBPcentral 4.2 How scores work
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