As the internet has evolved, so has the need for living content on the internet. The days are gone of the single, static page that contains just your name, address, what you sell and office hours. Originally, the internet started with simple html and has gone through various phases that were in danger of being thwarted via the internet browser wars. This may sound like a cy-borg film, but it was the humans (or webmasters) that revolted and forced the machines (the internet browser companies) to bend to their will. This allowed for a standard in web development that allowed the enjoyed growth.
What does all this mean to the business owner? As the web has evolved, so to must the business owners and their use of the internet. More and more states are allowing phone companies to discontinue the printing and distribution of phone books. This means, if you own a business, you must have a website. If you own a website, it must be interactive. If you want your website to be interactive, you must use a content management system such as WordPress to control your content.
This is a lot to digest at once, so let us break it down a bit. First and most important is all businesses need to have a website. The main reason for this is people simply do not use the phone book to find what they need anymore; they look online. Second, if you are going to have a website, it needs to contain fresh content. If the potential customer can tell you have not updated anything within weeks, they may wonder if you are still in business. Third, content management systems (CMS) such as WordPress are free and readily available by most web hosts and web designers. They are easy to setup and allow you to publish new information from easy to use pages.
The best news about content management systems: You do not every have to know how to create a website. There are free templates, plug-ins and other extensions that are available that allow you to enhance your website without knowing a single bit of html. Content management systems are designed to have a basic format (which can be changed) where you control how things are displayed and in what order. In other words, when you decide something should go on sale, you can write a quick post about it and publish it to your content management system. This will then update the web pages for you, moving old posts further down or to an archive page.
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The very idea behind content management systems was to provide a simple to use, flexible system that pretty much anyone can use. Thanks to their advent, even the most novice of users is able to navigate and create some of the most dynamic living web pages, thus giving everyone the chance to have an elegant and professional looking website.
About Govindji Patel
I am Author/Publisher WordPress Coach and Consultant who enjoys writing tutorials and helping wordpress users build better WordPress website/blog.
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I was having problems with wordpress and struggling to find help. Govindji responded to my support forum post, and took the time to review all the issues with me on Skype. He shared his vast knowledge with me in a way I could understand. Thank you for helping me resolve a unique problem that no [...]
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Mr Govindji Patel saved me! i screwed up my website so bad and he helped me fix everything! for three or four days in a row he helped me step by step not only just fixing it but teaching me in the process. he went above and beyond what anyone else had done. i never [...]
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Govindji Patel (govpatel) was very patient and have an understated brilliance to a query in wordpress. I expected him to go a mile as most do but he impressed me with more! Am definitely his number one fan! About Govindji Patel I am Author/Publisher WordPress Coach and Consultant who enjoys writing tutorials and helping wordpress [...]
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